WhatsApp Business API for marketing, support and verification
Send campaigns, answer customers and deliver one-time passcodes through one WhatsApp Business API integration. Dexatel is a Meta Tech Provider, so WABA registration, template approval and SMS fallback are handled for you.
Why choose Dexatel as your WhatsApp Business API provider?
27001 certified
compliant
countries
on G2
Everything you get with Dexatel's WhatsApp Business API
Who uses WhatsApp Business API, and how
Explore how teams use the WhatsApp Business API in their everyday work.
WhatsApp Business app vs Dexatel's WhatsApp Business API
The WhatsApp Business app helps small teams answer customer messages by hand. Dexatel's WhatsApp Business API connects messaging to your business systems for automated notifications, campaigns, support and verification codes.
| Feature | WhatsApp Business app | Dexatel's WhatsApp Business API |
|---|---|---|
Best suited to | Small teams answering conversations by hand | Businesses that need automated messaging, integrations and team-based support |
Message templates | Everyday chats, no template submission workflow | Marketing, utility and authentication templates created and submitted through Dexatel, including carousel cards |
Campaigns and broadcasts | Broadcast lists, limited by app and account rules | Scheduled campaigns to opted-in audiences, with delivery and read reporting |
Two-way conversations and your team | Linked devices, limited team features | Shared inbox with conversation history and agent assignment |
Connecting to your own systems | Manual, or whatever the app supports | REST API and signed webhooks, so messages trigger from your orders, bookings and account events |
Verification codes | No programmatic OTP | One-time passwords sent with authentication templates |
Cost | Core app is free, some business tools cost extra | $28 per month per active sender, plus per-message pricing by country and message category |
Don’t take our word for it
Getting started with the WhatsApp Business API
Before you start have these ready.
How it works
Connect Dexatel's WhatsApp Business API to your application
Build your WhatsApp Business API integration with REST API access, templates managed from code, and signed webhooks. Send messages from your application, and receive customer replies and delivery updates in your own system.
Dexatel's WhatsApp Business API pricing
Set how many messages you send monthly in each category. Each row shows the rate for one message and what that volume costs.
Estimate your WhatsApp Business API costs
Estimated price
Marketing
-
Utility
-
Authentication
-
Service
FREE
Monthly fees
$28
Frequently asked questions
What do I need to get started with WhatsApp Business API?
You'll need a Dexatel account, a registered WhatsApp Business sender, and an approved message template to start a business-initiated conversation. For a custom API integration, you'll also need an API key. Dexatel can guide you through account and sender setup. See the WhatsApp setup guide for the technical steps.
Is Dexatel's WhatsApp Business API free?
No, but you can try it without paying. There is a $28 monthly fee for each active WhatsApp Business sender, and messaging is charged per delivered template message by destination country and message category. Dexatel's free trial includes WhatsApp conversation credits and does not ask for a credit card. See WhatsApp pricing by country for current rates.
How does WhatsApp Business API pricing work?
You pay two things: a $28 monthly fee for each active WhatsApp Business sender, and per-message charges that depend on destination country, message category and volume. The monthly fee applies on any Dexatel product, including when WhatsApp runs as a channel inside Verify. Meta charges for delivered template messages, though inside an open customer service window your non-template replies are free and so are utility templates. Marketing templates are always charged. Use the WhatsApp pricing calculator to estimate your costs.
What is the difference between a WhatsApp BSP and a Meta Tech Provider?
Business Solution Provider, or BSP, is the older name. Meta's current partner types are Solution Partner, Tech Provider and Tech Partner, and many providers still say BSP out of habit. Dexatel is a Meta Tech Provider, which means we give you access to the WhatsApp Business API and handle your account setup, sender registration and template submissions.
Can I use my existing WhatsApp number?
Yes, but the setup depends on how your number is currently used. To register it with Dexatel, it must first be removed from any personal WhatsApp or WhatsApp Business app account. If your number is connected to another API provider, talk to the Dexatel team to check migration options. Speak with us before making changes to your existing account.
Are WhatsApp business numbers from my country supported?
WhatsApp supports business numbers from most countries, with exceptions that Meta sets and updates. The number must be able to receive a verification code by SMS or voice call, and must not be active on a personal WhatsApp or WhatsApp Business app account. Check availability for the countries you serve with Dexatel before you plan a launch.
How long does it take to go live?
It depends on your account status, Meta's review times and your own integration work. Dexatel guides account setup, sender registration and template submissions, but Meta decides when each approval clears. Share your business details and any existing WhatsApp setup with us and we can help you plan a date.
When do I need an approved message template?
You need an approved WhatsApp template message when contacting a customer who hasn't messaged you before, or when more than 24 hours have passed since their last message. Within 24 hours of a customer's latest message, you can reply without a template. Each new customer message restarts this window. You can create and submit templates for Meta's review through Dexatel. See the template setup guide for instructions.
Can I send bulk messages and carousel campaigns?
Yes. Dexatel supports scheduled WhatsApp campaigns with personalised messages for your selected audience. Your approved templates can include images, videos, documents, interactive buttons, and carousel cards to present multiple products or offers. Send campaigns to customers who have agreed to receive your messages and respect their opt-out requests. Our guide to broadcasting messages on WhatsApp covers how campaigns are built.
How many customers can I message per day?
Your messaging tier sets how many unique customers you can start a conversation with in a rolling 24 hours. New accounts begin at a lower tier and Meta raises it as your quality rating and message volume support it. There is no limit on replies inside an open customer service window.
What happens if a customer does not have WhatsApp?
Dexatel can send the message by SMS instead, automatically. This matters most for verification codes, where someone is waiting to finish a signup or login and a failed delivery means an abandoned account. The same account and API also cover SMS messaging.
Can I connect WhatsApp to my CRM or support tools?
Yes. Use Dexatel's API to send WhatsApp messages from your business systems and receive incoming customer text messages and delivery updates through webhooks. Integration requirements depend on your software and workflows. Your developers can start with the WhatsApp API documentation.
What reporting do I get?
You get delivery status for every message, including delivered, read, failed, rejected and expired, plus read receipts where the customer has them enabled. Campaign reports are available in the Dexatel dashboard, and delivery events can be pushed to your own systems through webhooks. Dexatel does not publish a single platform-wide open rate, because read status depends on each customer's own settings. The dashboard shows yours.
What support is available after setup?
Dexatel's team is available by phone, chat or email. We help troubleshoot messaging and integration issues, give guidance on sender and template configuration, and support changes to your messaging workflows as your needs develop. Contact us any time after launch.
How is customer data protected when using WhatsApp through Dexatel?
Messages are encrypted at every step of delivery and while stored on Dexatel's platform. Account owners can control which team members can view conversations and manage messages. Dexatel staff access is restricted according to job responsibilities and logged.
Dexatel is ISO/IEC 27001:2022 certified, covering the whole platform. For details on personal data handling and sub-processors, see our Data Processing Agreement within the Terms of Service and our Privacy Notice.