Salon Text Message Marketing
Send beauty salon text messages your clients will actually read. Dexatel makes it easy to confirm bookings, promote services, and build strong relationships with customers.
Trusted by Leading Brands Worldwide
Recent Awards and Recognition
Why Use Text Marketing for Salons
17%
more revenue is generated by salons that send automated text messages
11%
is the rise in client spend that salons see as a result of SMS marketing
9.2%
is the increase in annual salon appointments booked through SMS text
90%
of SMS messages are read within three minutes—perfect for salons
How Salons Use SMS Marketing
Appointment Confirmations
Send an automatic text message to confirm bookings. A quick SMS can give your clients peace of mind and prevent confusion about their scheduled time.
Promotional Offers
Share exclusive discounts and time-sensitive deals through SMS. It's a great way to drive visits during slow periods and boost revenue.
New Service Alerts
Let your customers know about that new treatment you’re introducing. You can even offer early access or a limited-time offer to spark bookings.
Appointment Reminders
Remind customers about their upcoming appointments a day or two in advance. This cuts down on no-shows and helps your calendar run smoothly.
Last-Minute Openings
Fill empty slots by texting clients about same-day cancellations or openings. Loyal customers will appreciate the chance to grab a convenient time.
Dexatel Integrates With the Tools You Use
Connect the platform to your CRM, eCommerce software, and customer support tools in just a few clicks.
Got Questions? We’ve Got Answers
What is SMS Marketing for hair salons?
SMS marketing for hair salons involves sending text messages to clients to confirm appointments, promote services, and stay in touch. It’s a fast, personal way to communicate that helps improve the salon’s bottom line. Salons can use it to improve client relationships and keep their schedules full.
What kind of beauty salon text messages can I send?
You can send appointment confirmations, reminders, promotions, loyalty rewards, new service announcements, and follow-up messages. Many salons also use texts to share product updates or last-minute openings. The key is to keep messages short, straightforward, and relevant to the client’s preferences.
Is salon text message marketing legal?
Yes, salon SMS marketing is legal as long as you follow privacy laws and get permission from clients first. Clients must opt in to receive messages, and you must include a way for them to opt out. As a GDPR-compliant platform, Dexatel helps you stay on top of local and international SMS marketing regulations.
What are the benefits of salon SMS marketing?
Salon SMS marketing helps reduce no-shows, increase bookings, and build stronger relationships with clients. Messages are delivered instantly and have a high open rate, which means your promotions and updates are more likely to be seen. It also saves time compared to calling or emailing each client individually.
Can I tailor salon text messages to each client?
Yes, you can personalize messages using your client’s name, appointment history, favorite services, or even birthday. Most SMS tools allow you to include these details automatically. Personalized messages feel more thoughtful and can boost engagement.
Keep Your Chairs Full With Text Marketing for Salons
Start salon text message marketing today and see the difference in loyalty and bookings.
