OTPS, NOTIFICATIONS, AND CAMPAIGNS
WhatsApp Business API Provider
Connect with your customers where they are—on WhatsApp. As an authorized WhatsApp Business API provider, Dexatel offers automated messaging, fast customer care support, and rich media messaging, all through a single platform.
Easy Set UpInstant DeliveryWhy 50,000+ Companies Choose WhatsApp API for Business
2B+
Monthly active WhatsApp users globally
98%
Average message open rate on WhatsApp
180+
Countries where WhatsApp is the #1 messaging app
3x
Higher response rates vs. email and SMS
Trusted by Leading Brands Worldwide
How the WhatsApp Messaging API Works
Start by creating and verifying a Meta Business Manager account. This connects the company’s legal business identity, WhatsApp Business Account (WABA), and phone number to Meta’s ecosystem. During onboarding, you verify ownership of the number and configure its WhatsApp sender profile through the BSP platform.
Outbound messages sent outside the 24-hour customer service window must use pre-approved WhatsApp templates. You'll submit templates for use cases like authentication, notifications, reminders, and WhatsApp marketing campaigns, and Meta reviews them before activation. Once approved, messages can be sent programmatically through the API with delivery tracking, analytics, and webhook-based status updates handled in real time.
WhatsApp Business API is accessible only through an official WhatsApp Business Solution Provider (BSP). Businesses cannot directly connect to Meta. The BSP handles API access, WABA onboarding, infrastructure connectivity, template management, and technical support required to operate WhatsApp Business messaging at scale. This includes sender registration, webhook setup, message delivery management, and integration support. Dexatel is an official WhatsApp Business Solution Provider (BSP).
WhatsApp Business Appvs WhatsApp Business API
There are fundamental differences between the WhatsApp Business app and the API. The WhatsApp Business App is designed for small businesses that manage customer conversations manually from a single device or a small team. It includes basic tools like quick replies, business profiles, labels, and simple automation, but it is not built for large-scale messaging, advanced integrations, or multi-agent support.
The WhatsApp Business API is designed for businesses that need scalable communication infrastructure. It supports automated messaging, CRM and helpdesk integrations, multiple users, campaign management, authentication flows, WhatsApp OTP, chatbots, analytics, and programmatic messaging through APIs. Unlike the app, the API is accessed through an official BSP like Dexatel and requires Meta Business verification and template approval workflows.
WhatsApp Messaging API Features
Two-Way Communication
Send and receive messages in real time, enabling ongoing conversations instead of one-way notifications.
Rich Message Formats
Use images, videos, documents, and interactive elements like buttons and quick replies to guide user actions.
Verified Business Profile
Display your business name, logo, and details to build trust and maintain a consistent brand presence in every chat.
Global Reach
Connect with users worldwide on a platform they already use daily, without relying on multiple messaging channels.
Encrypted Messaging
Enjoy peace of mind with end-to-end encryption, guaranteeing privacy for both businesses and users.
What Dexatel Providesas a BSP
API Access
Integrate WhatsApp Business messaging directly into your applications, platforms, and customer communication workflows through the WhatsApp Business API.
WABA Registration Support
Set up and configure your WhatsApp Business Account (WABA) with onboarding guidance and account verification assistance.
Message Template Submission and Approval
Create, submit, and manage WhatsApp message templates for authentication, utility, and marketing conversations.
Account Management
Manage WhatsApp Business API operations, messaging configuration, sender settings, and communication workflows from a centralized platform.
Technical Support
Receive integration assistance, webhook guidance, troubleshooting support, and technical onboarding help during deployment and scaling.
Compliance Guidance
Follow WhatsApp messaging policies, template requirements, authentication rules, and regional communication compliance standards.
Dexatel as YourWhatsApp Business API Provider
Dexatel provides you with access to the WhatsApp Business API as an official WhatsApp Business Solution Provider (BSP), helping you launch and scale WhatsApp communication without managing the underlying infrastructure independently. The platform is responsible for onboarding, messaging operations, compliance, and technical integration.
Dexatel handles core provider-side processes such as WhatsApp Business Account (WABA) registration, message template submission and approval, API access, account configuration, and ongoing technical support. You also get guidance around WhatsApp messaging policies, authentication workflows, webhook integrations, and large-scale messaging operations.
API-Exclusive WhatsApp Business Capabilities
Multi-Agent Inbox
Webhook-Based Automation
Message Template Broadcasting
Chatbot Integration
CRM and ERP Connectivity
Getting Started With WhatsApp Business API
Register Your WABA
Complete Business Verification
Set Up Your Phone Number and Display Name
Progress Through Messaging Tiers
New accounts typically begin with messaging limits around 250 business-initiated conversations per day before progressing through higher tiers such as 1,000, 10,000, and 100,000 daily conversations.
Understanding WhatsAppQuality Rating
WhatsApp assigns businesses a quality rating status, typically green, yellow, or red, based on factors such as user feedback, blocks, reports, and messaging behavior. A strong quality rating helps maintain or increase messaging capacity, while lower quality ratings can reduce sending limits or restrict business-initiated conversations until account performance improves.
Common WhatsApp Business Use Cases
Marketing and Promotions
Send targeted campaigns directly to customers on WhatsApp.
Product launch announcements
Flash sales and limited-time offers
Personalized recommendations
Re-engagement campaigns
Sales and Lead Generation
Capture and qualify leads instantly through WhatsApp ads, and chatbots.
Click-to-WhatsApp ads
Instant lead qualification via chatbot
Product details shared in-chat
Appointment and demo scheduling
Customer Support
Provide 24/7 support with automated responses for orders and tracking.
24/7 automated FAQ responses
Agent handoff for complex issues
Order status and tracking updates
Returns and refund processing
Transactional Notifications
Keep customers informed with real-time order, shipping, and payment updates.
Order confirmations and receipts
Shipping and delivery updates
Payment reminders and invoices
Appointment reminders
Authentication and Security
Secure accounts with OTPs, 2FA codes, and transaction alerts delivered.
OTPs for login verification
Two-factor authentication (2FA)
Account recovery codes
Transaction verification alerts
Abandoned Cart Recovery
Recover lost sales with automated cart reminders and one-click checkout links.
Automated reminders for incomplete purchases
Personalized discount offers to close the sale
One-click checkout links in WhatsApp
Industry Solutions With WhatsApp Messaging API
eCommerce
Healthcare
Education
Banking and Finance
Travel and Hospitality
Who NeedsWhatsApp Business API?
WhatsApp Cloud APIvs On-Premise API
The WhatsApp Cloud API is hosted directly by Meta and is now the preferred deployment model for the vast majority of WhatsApp Business API integrations. Because Meta manages the infrastructure, businesses can launch faster without maintaining dedicated WhatsApp messaging servers or backend infrastructure themselves.
The WhatsApp On-Premise API was designed for businesses that needed more direct infrastructure control and custom hosting environments, but Cloud API deployments now support the needs of more than 99% of business messaging use cases. Dexatel focuses on WhatsApp Cloud API infrastructure, onboarding, integration, and messaging operations to provide a simpler and more scalable deployment experience.
WhatsApp API Pricing
| Country | Price per message* |
|---|---|
 United States | From $0.0041 |
 Germany | From $0.0616 |
 Italy | From $0.0345 |
 Australia | from $0.013 |
 United Kingdom | From $0.0253 |
*Price varies depending on message type (marketing, utility, and authentication).
How WhatsApp BusinessAPI Pricing Works
WhatsApp Business API pricing uses a conversation-based billing and pay-per-conversation model rather than charging per individual message. Meta currently groups conversations into four categories: marketing, utility, authentication, and service. Each category has its own rate structure depending on destination country, conversation type, and who initiated the interaction. Service category messages are free of charge.
Marketing conversations typically cover promotional or campaign messaging, utility conversations include transactional updates and notifications, authentication conversations support login and verification flows, and service conversations are user-initiated support interactions. Pricing can also vary by region, message volume, and whether conversations are opened by the business or the user. By creating your account, you get full access to API, tools, and support.
Get Started With WhatsApp Business Messaging in 3 Simple Steps
Create Your Account
Verify Your Business
Start Messaging
The average WhatsApp Business setup time is under 48 hours.
- Access endpoints for sending and receiving WhatsApp messages, including text, media, and interactive message types.
- Receive real-time events for incoming messages, delivery status, read receipts, and more through configurable webhooks.
- Create and manage pre-approved templates for notifications, alerts, and transactional messaging, in line with WhatsApp policies.
Got Questions? We’ve Got Answers
What are WhatsApp message templates?
Templates are pre-approved communication formats necessary for initiating communication with the client. Templates may contain text messages, images, documents, videos, and interactive buttons. As a Meta partner and WhatsApp Business API provider, Dexatel helps in preparing and submitting the template in order to get approval quickly.
Can I send bulk messages on WhatsApp?
Yes. You can broadcast messages to any number of recipients (within Meta’s quality and rate limits based on your sending reputation) via WhatsApp Business.
What happens if a customer doesn't have WhatsApp?
Dexatel’s SMS fallback automatically sends your message via SMS if the other person doesn’t have WhatsApp, guaranteeing the delivery of your message.
Is WhatsApp Business secure?
Yes. All messages sent over WhatsApp Business are end-to-end encrypted. Also, Dexatel’s systems are GDPR compliant and follow best security practices for enterprises.
What is the green tick on WhatsApp?
The green check mark badge indicates that this is a verified business account. This builds customer confidence and can be acquired via the verification process that Dexatel can help you with on WhatsApp Business.
Ready to Transform Your Customer Communication?
Join thousands of businesses using Dexatel as a WhatsApp API provider to reach customers—with instant setup, guaranteed delivery, and no hidden fees.
