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WhatsApp Business API

WhatsApp Business API for marketing, support and verification

Send campaigns, answer customers and deliver one-time passcodes through one WhatsApp Business API integration. Dexatel is a Meta Tech Provider, so WABA registration, template approval and SMS fallback are handled for you.

WhatsApp Business API template builder and chat
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Why choose Dexatel as your WhatsApp Business API provider?

Setup and templates, handled

Setup and templates, handled

Dexatel guides you through WABA registration, sender setup and template approval. We help fix rejected templates and explain what your quality rating and messaging tier require. Meta makes the final decisions, and you can check a submission's status without opening a ticket.

Support at every account size

Support at every account size

Reach us by phone, chat or email, whatever you spend. Dexatel’s technical team can read your logs and help you investigate integration errors, template rejections and delivery issues. Support is not something you buy here. It comes with the account.

Know your costs before you build

Know your costs before you build

Plan your budget with visibility into messaging charges and the $28 monthly fee for each active WhatsApp sender. Dexatel's calculator estimates spend by destination country, message category and expected volume, so you get the number before the integration, not after it.

ISO/IEC

27001 certified

GDPR

compliant

190+

countries

5/5

on G2

Everything you get with Dexatel's WhatsApp Business API

Send product images, video demonstrations and PDF documents inside WhatsApp. Add quick replies and call-to-action buttons so customers can choose an option or open a link without typing, and use carousel cards to show several products in one message.
Track which messages are delivered, which are read and which fail, with a reason on every failure. Read status is something SMS cannot report at all, so WhatsApp tells you more about what actually landed. Read receipts depend on each customer having them switched on.
Give verification codes a second route when WhatsApp cannot reach someone. Dexatel can try SMS automatically, so a user finishes their signup or login instead of starting over.
Reach customers on SMS, Viber, Telegram, RCS and Email through the same Dexatel account and API. Voice and Flash Call run on the same account too. One provider for account management, integration and support, instead of coordinating several as you add channels.
Connect WhatsApp to your CRM, helpdesk or your own application through the API and webhooks. Trigger messages from a customer action such as an order or a support request, and push replies and delivery updates back into the systems your team already uses.
Handle customer conversations in a shared inbox with full history and agent assignment, in the Dexatel dashboard. Connect a chatbot to answer routine questions and hand over to a person when a customer needs more.
WhatsApp product message with Shop now and See size guide buttons, beside supported content types

Who uses WhatsApp Business API, and how

Explore how teams use the WhatsApp Business API in their everyday work.

WhatsApp promotional message with a product photo and a Shop the drop button.
WhatsApp promotional message with a product photo and a Shop the drop button.

Online stores and retailers

Help shoppers choose products, get order updates and sort out returns in WhatsApp. Send personalised promotions to opted-in customers, and route support conversations to your team with the earlier history visible when another agent picks it up.

WhatsApp order confirmation and delivery update from an online store.

Delivery and logistics companies

Send shipment updates and ask customers to confirm delivery details before dispatch. Customers reply with address corrections or questions, so your team fixes the problem before a second delivery attempt.

Bank sends a WhatsApp verification code, then answers a balance question with an Open secure app link.

Banks and financial platforms

Send one-time passwords (OTP) for account registration and password resets, alongside balance and transaction alerts. Route service questions to the right team, and send customers into your secure app when an action needs more than a code.

Customer asks about stock on WhatsApp and gets a reply offering a 24-hour hold.

Sales teams that qualify before they close

Answer product questions, share documents and book consultations or test drives over WhatsApp. Connect conversations to your CRM so a salesperson follows up with the customer's requirements and earlier discussion already in view.

WhatsApp Business app vs Dexatel's WhatsApp Business API

The WhatsApp Business app helps small teams answer customer messages by hand. Dexatel's WhatsApp Business API connects messaging to your business systems for automated notifications, campaigns, support and verification codes.

FeatureWhatsApp Business appDexatel's WhatsApp Business API

Best suited to

Small teams answering conversations by hand

Businesses that need automated messaging, integrations and team-based support

Message templates

Everyday chats, no template submission workflow

Marketing, utility and authentication templates created and submitted through Dexatel, including carousel cards

Campaigns and broadcasts

Broadcast lists, limited by app and account rules

Scheduled campaigns to opted-in audiences, with delivery and read reporting

Two-way conversations and your team

Linked devices, limited team features

Shared inbox with conversation history and agent assignment

Connecting to your own systems

Manual, or whatever the app supports

REST API and signed webhooks, so messages trigger from your orders, bookings and account events

Verification codes

No programmatic OTP

One-time passwords sent with authentication templates

Cost

Core app is free, some business tools cost extra

$28 per month per active sender, plus per-message pricing by country and message category

Don’t take our word for it

Here’s what our customers say
“
I like how easy Dexatel makes WhatsApp integration, especially for marketing. The carousel messages are great for showcasing multiple products or offers in one message.
Alicia R.
Associate Marketing Manager, Retail. Verified on G2

Getting started with the WhatsApp Business API

Before you start have these ready.

Business details
Business details
Your business website and legal business details

How it works

1
Create your account
Sign up with Dexatel and share your business details. Our team guides you through WhatsApp Business Account (WABA) setup and any business verification Meta asks for.
2
Set up your number and templates
Register your WhatsApp business number and display name through Meta's signup flow in the Dexatel dashboard. Create templates in the dashboard or through the API and submit them for Meta's review.
3
Connect your systems
Use your API key to connect WhatsApp to your CRM, store or support tools. Follow our documentation, with technical guidance from Dexatel when you need it.
4
Test and start sending
Send a test message before you launch your messaging workflows. Monitor delivery and read status, where available, to check performance.

Connect Dexatel's WhatsApp Business API to your application

Build your WhatsApp Business API integration with REST API access, templates managed from code, and signed webhooks. Send messages from your application, and receive customer replies and delivery updates in your own system.

WhatsApp messaging API
WhatsApp messaging API
Send text, media, buttons and approved templates, including carousels, using JSON requests that populate your template variables. Manage senders, run campaigns and track delivery through Dexatel’s REST API. Messages are encrypted in transit and at rest on Dexatel’s platform.

Dexatel's WhatsApp Business API pricing

Set how many messages you send monthly in each category. Each row shows the rate for one message and what that volume costs.

Estimate your WhatsApp Business API costs

-
-
-
Free

Estimated price

Marketing

-

Utility

-

Authentication

-

Service

FREE

Monthly fees

$28

Frequently asked questions

What do I need to get started with WhatsApp Business API?

You'll need a Dexatel account, a registered WhatsApp Business sender, and an approved message template to start a business-initiated conversation. For a custom API integration, you'll also need an API key. Dexatel can guide you through account and sender setup. See the WhatsApp setup guide for the technical steps.

Is Dexatel's WhatsApp Business API free?

No, but you can try it without paying. There is a $28 monthly fee for each active WhatsApp Business sender, and messaging is charged per delivered template message by destination country and message category. Dexatel's free trial includes WhatsApp conversation credits and does not ask for a credit card. See WhatsApp pricing by country for current rates.

How does WhatsApp Business API pricing work?

You pay two things: a $28 monthly fee for each active WhatsApp Business sender, and per-message charges that depend on destination country, message category and volume. The monthly fee applies on any Dexatel product, including when WhatsApp runs as a channel inside Verify. Meta charges for delivered template messages, though inside an open customer service window your non-template replies are free and so are utility templates. Marketing templates are always charged. Use the WhatsApp pricing calculator to estimate your costs.

What is the difference between a WhatsApp BSP and a Meta Tech Provider?

Business Solution Provider, or BSP, is the older name. Meta's current partner types are Solution Partner, Tech Provider and Tech Partner, and many providers still say BSP out of habit. Dexatel is a Meta Tech Provider, which means we give you access to the WhatsApp Business API and handle your account setup, sender registration and template submissions.

Can I use my existing WhatsApp number?

Yes, but the setup depends on how your number is currently used. To register it with Dexatel, it must first be removed from any personal WhatsApp or WhatsApp Business app account. If your number is connected to another API provider, talk to the Dexatel team to check migration options. Speak with us before making changes to your existing account.

Are WhatsApp business numbers from my country supported?

WhatsApp supports business numbers from most countries, with exceptions that Meta sets and updates. The number must be able to receive a verification code by SMS or voice call, and must not be active on a personal WhatsApp or WhatsApp Business app account. Check availability for the countries you serve with Dexatel before you plan a launch.

How long does it take to go live?

It depends on your account status, Meta's review times and your own integration work. Dexatel guides account setup, sender registration and template submissions, but Meta decides when each approval clears. Share your business details and any existing WhatsApp setup with us and we can help you plan a date.

When do I need an approved message template?

You need an approved WhatsApp template message when contacting a customer who hasn't messaged you before, or when more than 24 hours have passed since their last message. Within 24 hours of a customer's latest message, you can reply without a template. Each new customer message restarts this window. You can create and submit templates for Meta's review through Dexatel. See the template setup guide for instructions.

Can I send bulk messages and carousel campaigns?

Yes. Dexatel supports scheduled WhatsApp campaigns with personalised messages for your selected audience. Your approved templates can include images, videos, documents, interactive buttons, and carousel cards to present multiple products or offers. Send campaigns to customers who have agreed to receive your messages and respect their opt-out requests. Our guide to broadcasting messages on WhatsApp covers how campaigns are built.

How many customers can I message per day?

Your messaging tier sets how many unique customers you can start a conversation with in a rolling 24 hours. New accounts begin at a lower tier and Meta raises it as your quality rating and message volume support it. There is no limit on replies inside an open customer service window.

What happens if a customer does not have WhatsApp?

Dexatel can send the message by SMS instead, automatically. This matters most for verification codes, where someone is waiting to finish a signup or login and a failed delivery means an abandoned account. The same account and API also cover SMS messaging.

Can I connect WhatsApp to my CRM or support tools?

Yes. Use Dexatel's API to send WhatsApp messages from your business systems and receive incoming customer text messages and delivery updates through webhooks. Integration requirements depend on your software and workflows. Your developers can start with the WhatsApp API documentation.

What reporting do I get?

You get delivery status for every message, including delivered, read, failed, rejected and expired, plus read receipts where the customer has them enabled. Campaign reports are available in the Dexatel dashboard, and delivery events can be pushed to your own systems through webhooks. Dexatel does not publish a single platform-wide open rate, because read status depends on each customer's own settings. The dashboard shows yours.

What support is available after setup?

Dexatel's team is available by phone, chat or email. We help troubleshoot messaging and integration issues, give guidance on sender and template configuration, and support changes to your messaging workflows as your needs develop. Contact us any time after launch.

How is customer data protected when using WhatsApp through Dexatel?

Messages are encrypted at every step of delivery and while stored on Dexatel's platform. Account owners can control which team members can view conversations and manage messages. Dexatel staff access is restricted according to job responsibilities and logged.

Dexatel is ISO/IEC 27001:2022 certified, covering the whole platform. For details on personal data handling and sub-processors, see our Data Processing Agreement within the Terms of Service and our Privacy Notice.

Ready to send your first message?