OTPs, Notifications & Campaigns
WhatsApp API Provider
Dexatel’s WhatsApp Business API offering provides automated messaging, fast customer care support, as well as rich media messaging, all through a single solution.
Easy Set UpInstant DeliveryWhy 50,000+ Businesses Choose WhatsApp Business API
2B+
Monthly active WhatsApp users globally
98%
Average message open rate on WhatsApp
180+
Countries where WhatsApp is the #1 messaging app
3x
Higher response rates vs. email and SMS
What isWhatsApp Business API
WhatsApp Business API (officially called WhatsApp Business Platform) is Meta's solution for medium and large businesses to send and receive WhatsApp messages at scale. Unlike the free WhatsApp Business App, the API supports unlimited users, automation, CRM integrations, bulk messaging and much more.
WhatsApp Business API vs. Business App
| Feature | WhatsApp Business App | WhatsApp Business API (Dexatel) |
|---|---|---|
Best For | Solo entrepreneurs, micro-businesses | Growing businesses, enterprises |
Users | Up to 5 devices | Unlimited team members |
Broadcast Limit | 256 contacts per list | Unlimited recipients |
Automation | Basic auto-replies only | Advanced chatbots, workflows, AI |
CRM Integration | Not supported | Zapier, Pipedrive, more + custom APIs |
Verification Icon | Not available | Available with Meta approval |
Analytics | Basic read receipts | Delivered, opened and more |
SMS Fallback | Not available | Automatic delivery via SMS |
Templates | Limited | Unlimited pre-approved templates |
API Access | None | Full REST API with webhooks |
Setup Time | Instant | 10-15 minutes with Dexatel |
Cost | Free (limited features) | Pay only for messages sent |
Are you still using the free WhatsApp Business App? You’re leaving money on the table. It doesn't offer unlimited scalability, automated capabilities, or other integrations that the API possesses.
Why Use WhatsApp Business API
Bulk Messaging & Broadcasts
Send promotions, product announcements, and updates to unlimited recipients, unlike the previous limit of 256. You can segment your audience, sending different messages based on group classification.
Two-Way Conversations
Break free from the limitations of push-based communications by incorporating real-time customer service, sales, and feedback gathering through WhatsApp conversations.
Rich Media Support
Compared with SMS services, WhatsApp provides support for sending images, videos, documents, as well as location information, thus helping users engage in more varied interactions.
SMS Fallback Delivery
Message delivery is guaranteed. Even if the destination person doesn’t have WhatsApp or is not online, Dexatel will automatically deliver this message via SMS, thus guaranteeing 100% deliverability.
WhatsApp Business API Use Cases
Marketing & Promotions
Send targeted campaigns directly to customers on WhatsApp.
Product launch announcements
Flash sales and limited-time offers
Personalized recommendations
Re-engagement campaigns
Sales & Lead Generation
Capture and qualify leads instantly through WhatsApp ads, and chatbots.
Click-to-WhatsApp ads
Instant lead qualification via chatbot
Product details shared in-chat
Appointment and demo scheduling
Customer Support
Provide 24/7 support with automated responses, order and tracking.
24/7 automated FAQ responses
Agent handoff for complex issues
Order status and tracking updates
Returns and refund processing
Transactional Notifications
Keep customers informed with real-time order, shipping, and payment updates.
Order confirmations and receipts
Shipping and delivery updates
Payment reminders and invoices
Appointment reminders
Authentication & Security
Secure accounts with OTPs, 2FA codes, and transaction alerts delivered.
OTPs for login verification
Two-factor authentication (2FA)
Account recovery codes
Transaction verification alerts
Abandoned Cart Recovery
Recover lost sales with automated cart reminders and one-click checkout links.
Automated reminders for incomplete purchases
Personalized discount offers to close the sale
One-click checkout links in WhatsApp
Industry Solutions With WhatsApp Business API
Retail & eCommerce
Recover cart abandonment, provide order updates, deliver product catalogs, and facilitate purchases within chat. It can be integrated with Shopify, WooCommerce, or any other system.
Healthcare
Sending reminders for appointments, medication, lab results, and tips for staying well. HIPAA-compliant messaging processes.
Education
Automating enrollment updates, fees, exam schedules, and communications with parents.
Banking & Finance
Use end-to-end encryption for secure sending of transaction alerts, one-time passwords, loan updates, and account statements.
Travel & Hospitality
Sending booking confirmations, reminders, and updates. Sending real-time travel alerts.
Dexatel's Messaging API enables businesses to connect globally through multiple channels with ease.
Transparent WhatsApp API Pricing
| Type | What It Covers | Pricing |
|---|---|---|
Marketing | Promotions, offers, announcements | Varies by country |
Utility | Order updates, notifications, reminders | Lower than marketing |
Authentication | OTPs, verification codes, 2FA | Lowest rate |
Free Form | Customer-initiated support conversations | Free (first 1,000/month) |
There are no hidden fees, fees per user, or setup fees. With Dexatel, fees relate only to the number of messages sent, as with the conversation-based pricing system that Meta employs.
Free WhatsApp Business API setup
Free message template submissions
Free $2 Credits
No monthly platform minimums
No per-user seat fees
Dedicated onboarding support
WhatsApp API Cost
Get Started in 3 Simple Steps
Create Your Account
Register for Dexatel, then connect your Meta Business Manager. Does not require any programming knowledge.
Verify Your Business
Enter your business information for verification through WhatsApp. Waiting times for most accounts usually take 10 minutes, but the display name usually takes 24-48 hours.
Start Messaging
Set up your messaging templates, link your integrations, and launch your first campaign. Our team will be with you every step of the way.
Average WhatsApp Business setup time: Under 48 hours.
Frequently Asked Questions About WhatsApp Business API
Is WhatsApp Business API free?
The API also charges payment of Meta’s fees per conversation. However, Dexatel also offers free setup, free template submissions, and a free 30-day trial period for testing before commitment.
How much does WhatsApp Business API cost?
The WhatsApp API prices based on Meta’s conversation pricing structure. The prices are charged for each 24-hour conversation window and are based on the type of conversation and the country of the message recipients. Dexatel charges no platform fees beyond Meta’s charges.
How long does WhatsApp Business API approval take?
With Dexatel, approval of most enterprises takes 10-15 minutes. The display name verification may take 24-48 hours.
Can I use my existing WhatsApp number for the API?
Yes. The number from the WhatsApp Business App can be migrated over to the API. However, the number needs to be un-associated from the App or use a provider that can support co-existence.
What are WhatsApp message templates?
Templates are pre-approved communication formats necessary for initiating communication with the client. Templates may contain text messages, images, documents, videos, and interactive buttons. Dexatel helps in preparing and submitting the template in order to get approval quickly.
Can I send bulk messages on WhatsApp?
Yes. You can broadcast messages to any number of recipients (within Meta’s quality and rate limits based on your sending reputation) via the WhatsApp Business API.
Does WhatsApp Business API support chatbots?
Absolutely. You can build AI-powered chatbots that can handle customer support, lead qualification, appointment scheduling, and other related functions.
What happens if a customer doesn't have WhatsApp?
Dexatel’s SMS fallback automatically sends your message via SMS if the other person doesn’t have WhatsApp, ensuring delivery of your message.
Is WhatsApp Business API secure?
Yes. All messages sent over WhatsApp are end-to-end encrypted. Dexatel’s systems are GDPR compliant and follow best security practices for enterprises.
Can I integrate WhatsApp API with my CRM?
Yes. Dexatel currently supports integration with several CRMs including Salesforce, HubSpot, Zoho, Pipedrive, and more. We also support REST API access and Zapier/Make functionality.
What is the green tick on WhatsApp?
The Green Check Mark Badge indicates that this is a verified business account. This builds customer confidence and can be acquired via the verification process that Dexatel can help you with in WhatsApp.
How do I get started with Dexatel's WhatsApp API?
Create your free account, link your Meta Business Manager account, validate your business, and start sending messages in as little as 15 minutes.
Can I use WhatsApp API for customer support?
Yes. The API provides support for two-way conversations and hence can be utilized in live support chats, bots answering frequently asked questions, and ticketing systems linked with helpdesk software.
Ready to Transform Your Customer Communication?
Join thousands of businesses using Dexatel to reach customers on WhatsApp—with no hidden fees, instant setup, and guaranteed delivery.
