Whatsapp Business API Pricing
Simple, transparent pricing with a fixed monthly fee plus conversation-based rates. No hidden costs or markups.
WhatsApp Business API Pricing Fee Types
Monthly Platform Fee
A fixed monthly fee that covers:
WhatsApp API hosting
Approval & onboarding
Access to dashboard & API
Template managements
Quality monitoring
Per Message Fee
Per 24-hour window:
Conversation category
Recipient country
WhatsApp Message Types
Marketing Conversations
Promotions, offers, broadcasts
Utility Conversations
Order updates, reminders, alerts
Authentication Conversations
OTPs, login codes
Service Conversations
User-initiated support messages
What You Get With Dexatel
Official WhatsApp API Access
Free Onboarding & Setup
WhatsApp Messaging Inbox
Transparent Meta Pricing
Cost Optimization Support
Dedicated Support
WhatsApp Pricing Vs. SMS In Top 10 Countries
| Country | SMS | |
|---|---|---|
United States | 0.0048 USD | 0.0229 USD |
Germany | 0.0616 USD | 0.0825 USD |
United Kingdom | 0.0253 USD | 0.0495 USD |
Italy | 0.0345 USD | 0.0616 USD |
Spain | 0.023 USD | 0.0495 USD |
France | 0.0345 USD | 0.078 USD |
Canada | 0.0048 USD | 0.0229 USD |
Netherlands | 0.056 USD | 0.0803 USD |
Australia | 0.013 USD | 0.07733 USD |
Sweden | 0.0197 USD | 0.0544 USD |
The average cost of a WhatsApp message across the ten countries that have the highest adoption of WhatsApp users is $0.0277, which is 52% cheaper when compared to the cost of an SMS at a rate of $0.0579. The cost differential can make the use of WhatsApp in the US, Canadian, and Australian markets range between four to six times cheaper compared to the use of SMS.
Flexible Payment Options
Pay via bank transfer (preferred for enterprise customers), PayPal for quick and secure online payments, or credit card—we accept Visa, Mastercard, and American Express.
Bank Transfer
Paypal
Credit Card
Got Questions? We've Got Answers
Is there a monthly fee for WhatsApp Business API?
Yes. Every WhatsApp Business API account requires a fixed monthly platform fee. This fee is charged by WhatsApp and applies regardless of your message volume.
How are WhatsApp messages billed?
WhatsApp uses conversation-based pricing. Each conversation is billed as a 24-hour session, and the cost depends on the category (Utility, Marketing, Authentication, Service) and the destination country.
Do prices vary by conversation type?
Yes. Utility, Service, Marketing, and Authentication conversations each have different rates. For example, marketing conversations are typically priced higher than utility ones. All rates are set by WhatsApp and shown transparently in your account.
Are there volume discounts available?
Yes. Businesses sending high volumes of WhatsApp messages may unlock better rates. Dexatel supports scale-friendly pricing for enterprise customers.
What’s included in the free trial?
You get full access to the WhatsApp Business API with free credits to test conversations. No credit card is required to get started.
How can I avoid paying for inactive numbers?
Use Dexatel’s Number Lookup (HLR) before launching campaigns. This validates whether a number is active on WhatsApp, so that you don’t pay monthly fees for inactive users.
Can I add team members to my WhatsApp account?
Yes. You can create subaccounts with role-based permissions. This allows multiple team members to collaborate under one main account.
Start Using WhatsApp With Dexatel
Join thousands of businesses already using Dexatel to connect with customers via WhatsApp.