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WhatsApp

Whatsapp Business API Pricing

Simple, transparent pricing with a fixed monthly fee plus conversation-based rates. No hidden costs or markups.

Destination Country (required)

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Estimated price

Marketing:

-

Utility:

-

Authentication:

-

Free Form:

FREE

Monthly fees:

$28

WhatsApp Business API Pricing Fee Types

Monthly Platform Fee

Monthly Platform Fee

A fixed monthly fee that covers:

WhatsApp API hosting

Approval & onboarding

Access to dashboard & API

Template managements

Quality monitoring

Per Message Fee

Per Message Fee

Per 24-hour window:

Conversation category

Recipient country

WhatsApp Message Types

Marketing Conversations

Promotions, offers, broadcasts

Utility Conversations

Order updates, reminders, alerts

Authentication Conversations

OTPs, login codes

Service Conversations

User-initiated support messages

What You Get With Dexatel

Official WhatsApp API Access

Free Onboarding & Setup

WhatsApp Messaging Inbox

Transparent Meta Pricing

Cost Optimization Support

Dedicated Support

WhatsApp Pricing Vs. SMS In Top 10 Countries

CountryWhatsAppSMS
United States

United States

0.0048 USD

0.0229 USD

Germany

Germany

0.0616 USD

0.0825 USD

United Kingdom

United Kingdom

0.0253 USD

0.0495 USD

Italy

Italy

0.0345 USD

0.0616 USD

Spain

Spain

0.023 USD

0.0495 USD

France

France

0.0345 USD

0.078 USD

Canada

Canada

0.0048 USD

0.0229 USD

Netherlands

Netherlands

0.056 USD

0.0803 USD

Australia

Australia

0.013 USD

0.07733 USD

Sweden

Sweden

0.0197 USD

0.0544 USD

The average cost of a WhatsApp message across the ten countries that have the highest adoption of WhatsApp users is $0.0277, which is 52% cheaper when compared to the cost of an SMS at a rate of $0.0579. The cost differential can make the use of WhatsApp in the US, Canadian, and Australian markets range between four to six times cheaper compared to the use of SMS.

Flexible Payment Options

Pay via bank transfer (preferred for enterprise customers), PayPal for quick and secure online payments, or credit card—we accept Visa, Mastercard, and American Express.

Bank Transfer

Bank Transfer

Paypal

Paypal

Credit Card

Credit Card

Got Questions? We've Got Answers

Is there a monthly fee for WhatsApp Business API?

Yes. Every WhatsApp Business API account requires a fixed monthly platform fee. This fee is charged by WhatsApp and applies regardless of your message volume.

How are WhatsApp messages billed?

WhatsApp uses conversation-based pricing. Each conversation is billed as a 24-hour session, and the cost depends on the category (Utility, Marketing, Authentication, Service) and the destination country.

Do prices vary by conversation type?

Yes. Utility, Service, Marketing, and Authentication conversations each have different rates. For example, marketing conversations are typically priced higher than utility ones. All rates are set by WhatsApp and shown transparently in your account.

Are there volume discounts available?

Yes. Businesses sending high volumes of WhatsApp messages may unlock better rates. Dexatel supports scale-friendly pricing for enterprise customers.

What’s included in the free trial?

You get full access to the WhatsApp Business API with free credits to test conversations. No credit card is required to get started.

How can I avoid paying for inactive numbers?

Use Dexatel’s Number Lookup (HLR) before launching campaigns. This validates whether a number is active on WhatsApp, so that you don’t pay monthly fees for inactive users.

Can I add team members to my WhatsApp account?

Yes. You can create subaccounts with role-based permissions. This allows multiple team members to collaborate under one main account.

Start Using WhatsApp With Dexatel

Join thousands of businesses already using Dexatel to connect with customers via WhatsApp.